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Marketing Communications > Programs of Study > Advertising
Advertising
The advertising program at College University is designed to create the next generation of industry leaders. Students in the program will receive a top-notch eductaion and will be continuosly challenged to be the best in the field in terms of art & design,creative thinking and copy-writing. All courses involve hands on project work that give our students the skills that they need to succeed.
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| Advertising 101 | ||
| Introduction to Copy-writing | ||
| Introduction to Advertising Graphic Design | ||
| Strategic Advertising | ||
| Advertising Market Research | ||
| Creating an Advertising Campaign | ||
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| 2/25/2005 - Behind Successful Adversting Campaigns for TV: A Look at the best TV commercials for 2004 | ||
| 3/22/2005 - A Look Ahead: What will the top advertising trends be in 2005? | ||
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| Sarah
Walters B.A, M.A., Associate Professor; Winner AAA Advertising Award 1999, 2001, 2002 |
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| Yan
Chen B.A., M.A., Adjunct professor; Partnet at Chen&Taylor Advertising Agency |
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| Robert
Smart B.A., M.A., Ph.D.; Randolp E. White Professor; Editor Advertising Daily |
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